Broadcasters that invest in enterprise video management platforms are now better positioned to capitalize on the emerging opportunities.
FREMONT, CA: Nowadays, a video content management system has become an essential aspect of doing business. With more people telecommuting or working remotely, online video has become a primary mode of communication, collaboration, and business transactions. As beneficial as live video streaming and video on demand are to broadcasters, they also pose unique challenges related to storage, security, and asset management.
Introduction to Video Management Platforms
Several businesses believe they can house online video on their current network servers and storage devices (alongside operational data). This strategy can lead to numerous issues since even small video files can exceed the limits of common file-sharing systems.
If these videos can make it to the grade, relocating too much data at the same time can cause bandwidth issues and severe network bottlenecks.
To tackle these issues, some brands sponsor their video libraries on social media platforms. While this may appear to be logical, these consumer-grade platforms are not intended for severe broadcasters or enterprise brands.
They pose significant cyber threats and severely restrict the total content distribution and monetization options. Particularly when compared to enterprise-grade video management platforms designed from the ground up to address these scenarios.
What is A Video CMS?
A video content management system (CMS) is intended to assist businesses in better managing, storing, and distributing their video assets. CMS systems simplify video processing by incorporating a centralized repository with specialized features for scheduling, publishing, and, in some cases, monetizing content.
What to Look for In an Enterprise Video Management Platform
When users start looking into video management platforms, they are bound to come across claims and features all over the place. While some solutions are designed for entry-level broadcasters, others are solely made for large businesses and enterprise organizations.
Bulk uploads can save a lot of time because many video CMS platforms only allow users to upload one file at a time. It means that users will never have to be concern about dropped Wi-Fi, bad cell connections, or other signal interruptions impacting the uploading process.
Video Library Organization
Having an extensive video content library is pointless if users can't organize it. The best approach here is to look for providers who provide cataloguing categories and subcategories, indexing tags, smart playlists, and video embedding to organize content better.
Video Privacy and Security
Even though organizing the live streaming or video on demand library is crucial, so is ensuring the content's security and privacy. This is where it pays to select an online video platform that prioritizes video content security.