Media and Entertainment Companies Enhancing Their Cybersecurity Posture

Media Entertainment Tech Outlook | Friday, August 02, 2019

Enforcing digital policies and remediating unauthorized activities within the digital ecosystem, media and entertainment companies can enhance their security posture.

FREEMONT, CA: As more businesses move online, cyber attackers are also are following them, which is no different in case of media and entertainment companies.  Outdated cybersecurity strategies are vulnerable to malicious attacks that could permanently damage the business. It is time to wake up and invest in learning about cybersecurity strategies. Following steps can help media companies enhance their security strategy and feel more confident against current and emerging threats.

• Discovering and Prioritizing Assets

The impact of each asset is different for media and entertainment organizations. Not prioritizing assets and events may lead to reputational and financial damage of the company. Given that, companies need to consider their assets and how they impact their business individually.

• Vet Third Parties

Media and entertainment companies must make it a practice to ask their third parties the tough questions about security. Also, follow up with frequent audits of security measures should be done. Organizations should enforce their digital policies through service-level agreements and contract clauses.

• Safety Measures

Safety measures of an organization should span various levels such as networks and information technology to prevent a denial of service attack and even on applications to keep away account breaches. It is a smart move to consider the human element to avoid employees from exposing sensitive and proprietary data. Media and entertainment companies should continuously monitor assets in real-time to identify threats.

• Incident Response Plan

An incident response plan is not just a technological approach, but a step that must involve different teams and processes. In case of a cyberattack on the company, there should be an advanced, detailed, and well-rehearsed plan to respond immediately.

To avoid becoming the next breaking news pertaining to data theft or privacy breach, media and entertainment companies need to understand the cybersecurity landscape thoroughly. An understanding of the risks can help companies tale adequate measures and protect themselves against emerging threats.