Digital Asset Management Trends in the 2020 Market

By Media Entertainment Tech Outlook | Wednesday, June 19, 2019

FREMONT, CA: The Digital Asset Management market trends, which are emerging to re-model the conventional systems in 2020 include:

The Changing Journey of the Buyer

Only recently, the consumers would seek a person to report to in case the product was unsatisfactory, but in the digital world, the customer feedback option can be used to write reviews and honest opinions about the product. Buyers are surrounded by information, along with constant changes; speed is also a vital essence to sales. Since customer interaction occurs on many levels, marketing automation is the shortest and the simplest way to handle this phenomenon.

The Changing Technology Landscape

The present-day tools are of numerous varieties, mainly dependent on visual files. Companies need to give heed to the fact that different technologies need to communicate with each other. If there exists a live-sync in between the technologies, manual work can be reduced by almost 50 percent.

Digital Trust Enhances Customer Count

In 2010, Zero trust was built, the concept catered on the belief that firms should not encourage or trust outside itself, and every connection to its systems needed an access grant. But it was disproved to declare that trust is the vital factor that relationships and interactions with the customer are built on, the security is built on trust and security as a service will be valued at $14.55 Billion by 2023.

The Cloud needs to be Prioritized

Many industries have focused their energies on cloud innovation, and the more companies are seen migrating to cloud at present. The companies have shifted their on-premise database containing the majority of media files in the movement. Digital asset management tools can be run on the cloud with a variety of options, including hybrid technology, bring-your-own-license to any cloud technology.

Computers are Linked to Everything Else

With the development in IoT, every single device is connected to another billion devices, allowing our files to be stored not only in computers but also on any smart device—smartphones, tablets, and wearables—which are linked with environments like homes, cars, and workplaces.

One path towards IoT integration is APIs, which are the points of interaction among devices and the networks. It is inevitable for enterprises in the technology industry to be able to offer excellent API integration competency.