Pamela Morgan, Media and Entertainment Tech outlook
The first three episodes of VPAID are now available on a private, searchable VOD portal page on the AnyClip website.
FREMONT, CA: AnyClip, the video management, distribution, and marketing platform, announced the launch of VPAID, a free monthly streaming video show highlighting the tactics, technologies, and content of the online video industry.
Co-hosted by Nadav Dray, AnyClip's VP Operations, and Rebecca Paoletti, Co-Founder and CEO of CakeWorks, a full-service video agency, every 30-minute episode of VPAID will welcome media executives and subject matter experts to solve challenges, discuss, argue, and laugh together on timely issues important to this industry.
"Thriving in today's digital media landscape is tough...there's no question about it," says Gil Becker, CEO, and President, AnyClip. "When it comes to achieving success with an online video business, a myriad of technological challenges, content decisions and operating costs can complicate a media company's road to success. We know this because as a video technology platform, we're in this business right alongside our partners. We hear and see a lot. With VPAID, we're excited to host conversation with experts in this space, to break down these complexities, focus on solutions and (hopefully) have fun in this exchange."
The first three episodes of VPAID are now available on a private, searchable VOD portal page on the AnyClip website. Confirmed guests for the first three episodes of the show include Warren Cohen, Head of Video at NYPost.com; Trina DasGupta, CEO & Founder of Single Palm Tree Productions; Laura Lee, Board Member of MediaCo (HOT97, WBLS) and former Global Head of YouTube Top Creators; Nathan Brown, Former GM Video at Complex, Huffington Post and Discovery, and Current Media and Technology Consultant; Sandra Baez, VP of Operations at Premion; and Fernando Romero SVP, Head of Multi-Platform Sales at Fuse Media. After the initial launch, episodes will be posted on the VPAID hub every month.
The show's title is a riff on the industry term, VPAID, or video player ad-serving interface concept, a script used to provide immersive, in-stream video ad creatives to web-based video players. In the show's context, though, the acronym takes on a second, more language-in-cheek sense 'literally being paid,' relating both the serious and the technical facets of online video distribution to the often ridiculously complicated, profitable-obsessed nature of the company. Via this collection, AnyClip aims to offer an equally thoughtful and amusing curriculum for online media practitioners seeking fresh thinking, inspiration, and, most of all, levity.
"Online video has grabbed attention, hearts and wallets from audiences and advertisers. Even as we look toward brighter days post-pandemic, media companies should want to get into or defend their position in this business," said Rebecca Paoletti, CEO and Co-founder, Cake-Works. "I'm thrilled for the opportunity to join the VPAID series and co-host these conversations that can ultimately help media companies of all sizes and types to continue to thrive and create."